Donostia ZInemaldia AR app for iPhone and iPad

This app was developed by Otzarreta Comunicación for the San Sebastian Film Festival. The aim of the app is to share the infinite possibilities of Augmented Reality applied to any printed medium. With this app you can interact with the Official, New Directors and Horizontes Latinos posters.
Through Augmented Reality, the communication on paper takes on another much more surprising dimension that is therefore emotional and effective. Two parallel worlds, digital and printed, that now converge and enrich each other. Otzarreta Communication specialises in this type of application and printing.
Press the start button and view the posters on your smartphone or tablet and discover the surprise hidden in this years festival posters.